Cut the Bull

Why is my Organic Traffic down? – Here is 5 Reasons Why Your Organic Traffic Isn’t Growing There’s nothing more frustrating than showcasing your expertise through a beautiful website but not having anyone to share it with. After spending copious amounts of time (and maybe money!) creating a platform, it can seem disheartening when the v...

It’s that time of year again, when supermarkets are filling their shelves with chocolate and kids are picking out their Easter eggs. Easter can sometimes fall to the side in comparison to Christmas, this is why we have compiled a list of our favourite Easter marketing ideas. Three quarters of Brits (74%) plan to celebrate Easter this ye...

Why Should You be Improving Digital Marketing Strategy? Your approach to digital marketing should change in accordance with ever-changing audience behaviours and trends. No successful marketing campaign is a stagnant one, making it all the more crucial to keep up with the times and adapt your strategy to suit. This guide will take you thro...

December 2020 Google core algorithm update Near enough every day, Google releases some form of update to improve our search experience. These updates are often so minimal that they go unnoticed, but over time, they team together to shape Google’s intelligence and overall performance. While we are usually left in the dark about sm...

This guide will take you through the power of storytelling in marketing and sales, including how to apply it to your own strategies. “Don’t tell me the moon is shining; show me the glint of light on broken glass.” –Anton Chekhov Marketing and sales go hand in hand. You can’t have one without the other. But, to reap success i...

Within this guide, we will be taking you through why your Facebook Ads may not be working, highlighting the four most common set-up mistakes to avoid. Facebook currently has over 2.8 billion active users, making it a great place for businesses to focus on their marketing efforts. However, 62% of small business owners say their Facebook Ad cam...

In order to keep up with consumer habits and trends, the world of marketing is forever evolving. But, just because you may be spending more time (and budget!) on contemporary communication methods, doesn’t mean you should forget about the traditional ones. In this particular case, email marketing. Widely considered an ‘old school’ means of co...

Over the years, it has become apparent that Google favours sites with fresh and relevant content. But, as Google’s algorithms get smarter and quality guidelines get stricter, many businesses are left wondering how they can tailor their websites to suit. This is where the beauty of a blog comes in. Blogs can benefit businesses of any size, in ...

As a marketer, Valentine’s Day is a holiday that you can’t afford to ignore; even if you hate it. There’s no denying that this celebration has become incredibly commercialised over the years, but if you have a product to sell, use this to your advantage. After all, Valentine’s Day is worth more than £450 million in the UK alone! With two-t...