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Must Read

Last Minute Valentine’s D...

As a marketer, Valentine’s Day is a holiday that you can’t afford to ignore; even if you hate it. There’s no denying that this celebration has become incredibly commercialised over the years, but if you have a product to sell, use this to your advantage. After all, Valentine’s Day is worth more than £450 million in the UK alone! With two-t...

2021 Social Media Holiday...

It’s not always easy to update your social media profiles with fresh content, especially if your business doesn’t rely on product imagery. But, although it can sometimes be tricky to think of content inspiration, this doesn’t mean that you should give up all hope. With over 73% of businesses claiming that social media marketing has been effectiv...

2021 Marketing Trends to ...

Change is good, though and as we reflect on 2020 and how different the marketing landscape is likely to look in 2021, we think it’s safe to say digital marketing specifically will have a much bigger part to play in 2021.  It’s been a year full of unprecedented and unplanned events that have accelerated the digitalisation of many brands a...

Get a Head Start on 2021 ...

How Important Will Digital Marketing Be in 2021? The ink is still wet on 2020 but right now, you’re probably planning out your 2021 activations and more importantly, trying to secure that all-important budget increase from the FD… *gulp*. We know that marketing is essential. In fact, if COVID-19 has shown us anything, it’s that a consu...

How Will Brexit Impact Di...

With the news being dominated in 2020 by the C-word, you’d be forgiven for putting that little thing called Brexit to the back of your mind. But as the year draws to an end and numerous vaccines look like they’re finally paving the way for some kind of return to the “new normal” the attention is back on the very large Brexit-shaped elephant in t...

5 Christmas Marketing Cam...

It’s that time again… where hundreds of brands compete for the title of the best Christmas advert. And, let’s face it, most of them are aspiring to be on-par with John Lewis, who undoubtedly smash it year after year! While 2020 has been a strange year for us all, the events that unfolded got us thinking about Christmas way earlier than planne...
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